BBC Radio Wales has a new sound from WIZZFX


WIZZFX has joined forces with BBC Radio Wales to deliver a new sonic logo and an audio makeover featuring 14 new musical themes (hear just a selection in the montage above).

Sam Parker, Creative Director at WIZZFX: “We’ve looked to propel the new station sound, captivating the Radio Wales core audience of 45-64-year-olds. The WIZZFX team has blended contemporary cool with everlasting elegance, reflecting the station’s commanding presence throughout Wales.”

The main theme for the package includes a performance from the renowned BBC National Orchestra of Wales.

“We’re honoured to partner with such a prestigious orchestra,” says Chris Nicoll, Founder at WIZZFX. “Our new sonic branding embodies the dynamic energy of the radio station and its profound connection with the people of Wales. It’s a modern, classy, and truly captivating soundscape!”

Neil Sloan, Managing Editor of BBC Radio Wales: “Working with WIZZFX has been a collaborative process. We’ve worked well together on a great sound that is sure to resonate with our audience.”

The package is on air now and can be heard at

WIZZFX is an award winning production company that creates Custom Imaging, Music and Sound Design for radio stations worldwide as well as maintaining the constantly updating production service WIZZFX CONSTRUCT.

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