Smack Trax 5 by BRANDY Jingles Radiates Unique Sound of MNM
SMACK TRAX 5, UNIQUE SONIC BRANDING FOR MNM
BRANDY has once again augmented the SMACK TRAX package for MNM with several new jingles and beds for news, weather and traffic. The Smack Trax jingle catalogue now comprises more than 35 tracks that combine poppiness, a certain coolness and feel good.
MNM wants to reach and connect with young people in a positive way – and to radiate this DNA in every way possible, including in its styling. The result is unique.
“Hit broadcasters all over the world bombard their listeners with explosive impacts, a wall of sound effects, and, often, screaming voices. MNM is opting for a musical alternative: customization in the world of sonic branding. And that’s exactly what we like to sink our teeth into at Brandy,”.Tom Van der Biest, BRANDY’s Creative Director