This station launch on Apple Music is the first for its country
Radio Italia launched its curator profile on Apple Music, a platform to listen to streaming music with over 60 million songs without advertising.
Alessandro Volanti, Radio Italia marketing director: “We are really happy with this operation which we have been working on for a few months. We have waited for the launch of the new coordinated image to give further service to our listeners and our users who will be able to take advantage of different playlists that we will constantly update. Rap, indie, pop, charts and thematic playlists, will fill our profile which has the aim of becoming a reference point for anyone who loves Italian music in general. I thank Apple Music for giving us this unique opportunity, we are the first and only Italian radio on Apple Music, and I am sure it will only be the beginning of several collaborations between our brands “.
The day after the launch, explains a note, a great success for the pop and chart playlists, which debut in the top ten of the most listened to on the platform. Listeners will find thematic playlists on the curator profile of Apple Music ( https://apple.co/radioitalia ), periodically created and updated for all lovers of Italian music. The playlist dedicated to the chart, the one dedicated to pop, rap and indie.