PURE Jingles Bring Positive NRJ to French Airwaves


NRJ, a leading commercial French radio station under the NRJ Group, has unveiled a new audio branding package produced by PURE Jingles. Known for its tagline “Hit Music Only,” NRJ continues to captivate millions of listeners on air and online with the latest chart-topping music.

According to the Médiamétrie survey for January-March 2024, NRJ attracts 4.4 million listeners each day. It stands as France’s number one radio station for the 25-49 age demographic and for women under 50 who are responsible for purchases, underscoring its strong market presence.

Positive N-R-J

Thomas Giger, Branding Consultant at PURE Jingles, commented on the collaboration: “NRJ is an iconic brand that has significantly shaped the sound of European hit music radio. We’re thrilled to infuse their brand with positive energy and contribute to their unique identity.”

NRJ’s ongoing partnership with PURE Jingles aims to enhance the station’s sound with current playlist jingles.

Link here: https://purejingles.com/showcase/nrj-2024-1