The BBC Radio 1 of Asia Gets A Shiny New Imaging Package @Soundquadrat

FM1 Philippines has launched its newest imaging package produced by Soundquadrat. With the blurb Forever Young, the package is catchy, contemporary and unconventional.

While most of the masa commercial stations in Metro Manila use the traditional sung jingles produced in the US. FM1 goes for the modern edgy hybrid of spoken and sung elements which really fit the millennial sound of the station.

Hear more amazing packages by Soundquadrat at www.soundquadrat.de

The station launched in November 2017 as part of the Philippines’ revamp of its government broadcast facilities.

Airing on 87.5 mHz FM1 is the country’s flagship CHR Top 40 station which will soon open stations in Cebu and Davao.

Using the call letters DWFO (F for FM and O for One, Carlo Jose who used to be the production head at Magic 89.9 is leading the FM1 network. Magic 89.9 and its nationwide Magic network is imaged by Benztown.

FM1 will be broadcasting commercial free along its sister station FM2 on 104.3 which plays Classic Hits. Its other sibling stations are RP1 or Radio Pilipinas 738 on AM, RP2 918 kHZ, all of which operate under its mother network PBS (Philippine Broadcasting Service).

Sonny B, who used to be at Red Hot Mix FM in Davao and Play FM is an appointee of Presidential Communications Operations Office Martin Andanar as the PBS Director General.

FM1 was chosen as the name as it is the first dial point in the country’s FM band. It is also a nod to BBC Radio 1 in the UK, being the official government station.

FM1 plays mostly foreign Top 40 or CHR songs, and select OPM songs that fit the format.

On May 9, 2018, the station closed its DJ hiring window notifying applicants that they are no longer accepting applications.

FM1 is again commercial free just like BBC Radio 1.