ReelWorld Big in Deutschland
A storming year for ReelWorld, the jingle and imaging company, continues with the launch of their latest custom package on Germany’s bigFM.
The jingles, which were exclusively revealed in Amsterdam at a launch party ahead of Imaging Days 2015, are now on-air alongside the Stuttgart station’s new ‘Susanka and Rob Green’ breakfast show.
The 10 new themes were composed by ReelWorld’s European team and the vocals were recorded at their MediaCityUK studios near Manchester. The final package includes additional mixouts for the rest of the station’s output with the ‘Deutschland’s Biggste Beats’ slogan.
Mate Stojic, the station’s Production Director : “We were originally looking for a top of hour and came back with the best breakfast package ever! Every cut is part of a big picture that gives us creative freedom to tell our story and take the morning show to a higher level.“
Programme Director Patrick Morgan: “We are very excited with our breakfast package. It reflects a state-of-the-art, cutting edge production. This helps underline the key attributes of the Big FM brand. The jingles are outstanding and they get our message to the audience in a very uplifting and positive way.”
bigFM reaches 2,405,000 listeners every week and the combination of contemporary production values and friendly melodies mean this package performs not only for CHR stations, but for Hot AC stations in search of a more current vibe.
ReelWorld’s Paul Fernley was at the helm of the bigFM project: “Pop music is cool again. It’s riding high on the singles charts across Europe and this package is a celebration of those songs. It’s been an absolute pleasure working with Mate and the team on this fresh, new sound and we’re very pleased to have a package that matches today’s pop flavor.“
The bigFM package follows on from a recent jingle update for 104.6 RTL Berlin who last month took a new set of jingles from the ReelWorld ONE CHR service as well as a custom made Top of Hour sequence. Elsewhere, ReelWorld recently released a new set of jingles for Heart, the UK’s number one commercial radio station, and a custom imaging package for BBC Radio 1Xtra.