Radio Scoop 2014 Jingle Package Is ‘More Organic, More Pop Driven’

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Got the taste for ReelWorld Jingles? Help yourself to another Scoop!

After last year’s new ReelWorld jingle package, France’s Radio Scoop this month welcomed another 10 custom themes to their on air sound.

Having already catered to the tastes and playlists of European programmers with the original package, the 10 theme Radio Scoop 2 update builds upon the foundation for a more dynamic sound — incorporating pop rock and softer melodies into the production.

Radio Scoop’s Director of Music and Programming Laurent Ripoll is happy – “Working with Reelworld is always a pleasure!  To evolve our sound I wanted something more organic, more pop driven.  We’re playing tunes like Lorde, Katy Perry, Beyonce and Ellie Goulding which are less about upbeat dance music.

It was like a big slap in the face when I heard the first instrumentals!  

This package is strong and powerful – thank you ReelWorld once again.”

ReelWorld Europe’s Managing Director Anthony Gay: “Our team spent time getting inside the heads of the guys at Radio Scoop to make sure the jingles really nailed the sound they’re looking for.  They already sound great on air”

ReelWorld’s David Tartar has worked tirelessly over the past 12 months to help French stations meet their imaging needs and is delighted to hear more ReelWorld’s jingles on Scoop.

NRJ, Fun Radio, Radio FG, Totem, 100%, Sweet FM and Blackbox are amongst the other radio stations that ReelWorld work with in France.

You can hear a taster of the jingle package here  and follow the ReelWorld Europe story on Twitter @reelworldeurope

To find out how ReelWorld could support your brand visit reelworld.com or contact anthony.gay@reelworld.com

In addition, the ReelWorld team will be at the Radiodays conference in Dublin this Monday showing off their new jingles and imaging.

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